Denmark 2025 Women's Home Kit Released.

In a groundbreaking collaboration, Danish sportswear brand Hummel and Copenhagen-based fashion label ROTATE have unveiled the Denmark Women’s National Football Team’s 2025 home kit. This partnership merges high-performance athletic wear with avant-garde fashion, celebrating the growing prominence of women's football in Denmark. The kit was officially released in March 2025 and made its on-field debut during a special match against Italy on April 8, 2025.

The jersey features a bold red, white, and black chevron pattern, paying homage to Denmark’s traditional colors while incorporating ROTATE’s distinctive design elements. A white vintage fold-over collar adds a retro touch, and the top of the jersey is adorned with black ROTATE logo patterns. A daring 'V' design crosses the chest, and the back showcases 'ROTATE' in bold, white letters.

Beyond the jersey, the collaboration includes a lifestyle collection that blends fashion-forward pieces with sportswear functionality. Items such as a red sweat set with ROTATE’s signature shoulder pads, an oversized half-zip sweater in sleek black, and wide-leg track pants are part of the collection. Each piece features the ROTATE 'R' logo and chain-linked floral motifs, reflecting the brand's signature embellishments.

The collaboration aims to empower women by combining the worlds of fashion and sport. ROTATE's Co-Creative Directors, Thora Valdimars and Jeanette Madsen, expressed their goal to inspire confidence through their designs, whether it's a sequin dress or a football jersey. They hope this partnership will encourage young women to pursue their dreams and stay true to themselves.

The ROTATE x Hummel Denmark Women's 2025 home kit and the accompanying lifestyle collection are available for purchase through ROTATE and Hummel's official websites, as well as select retail partners. This collaboration not only celebrates the achievements of the Danish Women's National Team but also represents a significant step in integrating fashion into the realm of women's sports.