Travis Scott to Feature on FC Barcelona Kit in May El Clásico
FC Barcelona is set to feature American rapper Travis Scott's branding on their jerseys for the upcoming El Clásico against Real Madrid on May 11, 2025. This collaboration is part of the club's ongoing partnership with Spotify, which has previously seen artists like Drake, Rosalía, The Rolling Stones, Karol G, and Coldplay featured on the team's kits during high-profile matches. The initiative aims to merge the worlds of music and football, creating unique experiences for fans and expanding the club's global reach.
Fans eager to get their hands on the Travis Scott x FC Barcelona kit can find it on trusted jersey retail sites such as FootJerseys.com and XclusiveJerseys.com. These platforms will offer the kit in limited quantities, so collectors and fans alike should stay alert for the drop ahead of the El Clásico. With hype building around the match and the collaboration, this is expected to be one of the most sought-after football shirts of the season
Travis Scott, known for hits like "SICKO MODE" and "goosebumps," boasts over 68 million monthly listeners on Spotify, making him one of the platform's most-streamed artists. His inclusion on the Barça jersey underscores the club's commitment to featuring globally influential musicians. While the official announcement is pending, reports suggest that promotional materials have already been prepared, indicating the collaboration's imminent confirmation.
The tradition of featuring artists on FC Barcelona's jerseys began in the 2022-2023 season, with Drake's OVO owl logo debuting during an El Clásico match. This strategy has since become a hallmark of the club's marketing efforts, generating significant media attention and fan engagement. Limited-edition jerseys from these collaborations often become collector's items, with some fetching high prices on the resale market.
In the lead-up to this announcement, other artists like Taylor Swift and Ed Sheeran were also considered for the jersey feature. However, Travis Scott ultimately secured the spot, reflecting his current prominence in the music industry and his alignment with the club's branding objectives. This decision continues the club's trend of selecting artists who resonate with a broad, international audience.
As FC Barcelona prepares for the crucial La Liga fixture against Real Madrid, the collaboration with Travis Scott adds an extra layer of excitement to the event. Fans can anticipate a unique jersey design that encapsulates the fusion of music and football, further solidifying the club's innovative approach to sports marketing. The match, set to take place at the Estadio Olímpico Lluís Companys, promises to be a memorable occasion both on and off the pitch.